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Open nowPosted 975 days ago

品牌营销

voolgacn/index17 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now品牌营销voolgacn/index · Shanghai, Chinese Mainland

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  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on voolgacn/index's own form.

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The clock on this job

Early applications get read.

12.1% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: posted 975 days ago

The posting

岗位职责： 1.根据品牌战略，负责品牌的定位与策略梳理，撰写品牌文案.营销内容等； 2.负责品牌各品类的生意管理，包含生意梳理/品类管理/卖点挖掘等； 3.负责品牌各品类的推广策划，以品类生意增长为目标，提升品类认知及产品口碑； 4.制定新媒体平台运营策略，结合抖音，小红书，公众号等进行运营.推广； 5.负责行业情况的分析及研究，对竟品品牌进行分析，定期输出行业竞品分析报告； 6.研究相关市场趋势，进行竞争品牌分析与消费者分析等，为营销策略提供支持； 7.与各部门紧密配合，完成爆品打造，同时寻找新增长点，配合新品牌建立。

任职资格： 1.本科及以上学历，5年以上化妆品&护肤品品牌营销管理.品牌建设.EC-MKT等工作经验； 2.熟悉化妆品新媒体发展战略及市场营销模式，具有敏锐的品牌触觉.品牌形象表达，品牌运营管理.营销策划能力； 4.具备较强的沟通.协调.组织能力.团队打造和危机公关处理能力； 5.有互联网电商.兴趣电商营销活动策划执行的成功经验/案例； 6.积极主动.抗压力强.学习能力强，能够快速应对不断变化的环境。

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