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Open nowPosted 15 days ago

Content Strategist

Alithya86 open roles

Where
QC, Canada
Work mode
Hybrid
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Your applicationOpen nowContent StrategistAlithya · QC, Canada
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  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

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The clock on this job

Early applications get read.

13.9% of postings close within 7 days. Measured by our own scanner across the market. Alithya postings stay open a median of 23 days.

Share of postings closed within
  1. 2.2%1 day
  2. 4.7%3 days
  3. 13.9%7 days
  4. 22.4%14 days
  5. 38.1%30 days
  6. 59.0%60 days
This job: posted 15 days ago

Alithya median: 23 days open

The posting

Job Description

This job posting is available in French only due to the location of publication.

Votre rôle, votre impact

En tant que stratège de contenu, vous définirez l’orientation des contenus numériques pour répondre aux besoins des utilisateurs et soutenir les objectifs d’affaires de l’organisation. Vous assurerez la qualité, la cohérence et la performance des contenus, en collaboration avec les équipes marketing, numériques et les partenaires d’affaires. Vous contribuerez à l’amélioration continue de l’expérience utilisateur et de la conversion client, grâce à une approche intégrant stratégie de contenu, la rédaction UX, l’architecture de l’information, l’accessibilité, le référencement naturel (SEO) et l’analyse de performance.

Responsibilities

Votre quotidien

Planification et développement de stratégies de contenu

  • Établir les priorités de contenu et les feuilles de route en collaboration avec les équipes marketing et numériques;
  • Réaliser des audits de contenu afin d’identifier les opportunités d’optimisation, de simplification et de rationalisation;
  • Définir les approches éditoriales, les modèles de contenu et les bonnes pratiques favorisant la qualité et la cohérence;
  • Contribuer à la gouvernance de contenu et à l’évolution des standards éditoriaux.

Conception, gouvernance et optimisation des contenus

  • Collaborer avec les designers UX/UI, les experts métier et les rédacteurs afin de créer des expériences de contenu pertinentes et efficaces;
  • Définir et documenter les gabarits, les modèles de contenu et les règles de structuration de l’information;
  • Rédiger des briefs fonctionnels et éditoriaux destinés aux designers, intégrateurs et autres parties prenantes;
  • Participer à la rédaction du contenu au besoin, tout en assurant la qualité, la cohérence et l’alignement des contenus avec les besoins des utilisateurs et les objectifs d’affaires;
  • Accompagner les équipes dans l’application des standards éditoriaux et des bonnes pratiques numériques.

Analyse et amélioration continue

  • Mesurer la performance des contenus, produire des recommandations fondées sur les données et contribuer à l’optimisation continue des contenus en collaboration avec les équipes UX, marketing et numériques.

Qualifications

Les clés de votre réussite

  • Baccalauréat en communications, marketing, expérience utilisateur ou domaine connexe;
  • 5 ans d’expérience en stratégie de contenu et rédaction UX, incluant la modélisation de contenu, l’architecture de l’information ou la gouvernance éditoriale;
  • Expérience dans la rédaction de briefs éditoriaux destinés à des équipes multidisciplinaires;
  • Capacité à concevoir des gabarits de pages et à documenter les règles de contenu;
  • Excellente capacité à structurer, synthétiser et vulgariser l’information;
  • Grande capacité d’analyse, de réflexion stratégique et d’influence;
  • Excellente aptitude à communiquer de façon verbale et écrite ainsi qu’à travailler dans un environnement multidisciplinaire.

Vos atouts supplémentaires

  • Expérience en référencement naturel (SEO);
  • Expérience avec Drupal ou un système de gestion de contenu (CMS);
  • Expérience dans un contexte de transformation numérique ou de refonte de sites Web et en recherche utilisateur;
  • Connaissances des principes d’accessibilité numérique et des outils comme Screaming Frog, Google Analytics 4, Google Trends et Semrush.

Compétences linguistiques

  • Français : Avancé

About Us

Our mission, your future

As a global network of trusted advisors, we create cutting-edge technological solutions to overcome today’s challenges and anticipate tomorrow’s needs. It all starts with the collaboration of a diverse team of passionate innovators, each driven to make a difference. Together, we challenge the status quo and push each other to new heights.

Ready to leave your mark on engaging mandates and shape the future through digital transformation and strategic consulting? Take your ambitions to the next level and discover your next exciting challenge with us!

Our offer

  • Balance that works for you: Work-life balance helps us stay at our best. With flexible work options and our Unlimited Vacation Plan, you can rest and recharge when you need it most.
  • Support for your well-being: Our benefits are designed with optimal health and wellness in mind. You’ll have access to 24/7 virtual healthcare, as well as an extensive wellness portal that provides tools and resources to support your physical, mental, emotional and financial well-being.
  • Continuous growth and learning: Through partnerships with world-renowned education leaders, we provide access to thousands of top-rated online courses and certifications. With exclusive leadership programs and a tuition reimbursement program for external training, we set you up to achieve your ambitions.
  • Ownership with opportunity: Through our Employee Share Purchase Plan with matched contributions, you become a shareholder, directly benefiting from our collective achievements.

Our commitments

  • Equal employment opportunity: Alithya is committed to providing an inclusive workplace through the implementation of an equal employment opportunity program. We encourage women, Indigenous peoples, visible and ethnic minorities, and persons with disabilities to apply.
  • An inclusive path to success: Fostering an environment where you can thrive starts with ensuring an accessible recruitment process. If you require any accommodations, we welcome you to contact us. For more information, please visit our accessibility page: https://www.alithya.com/en/accessibility.
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