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Open nowPosted 534 days ago

应用商店增长运营经理(ASO/ASA方向)-中国用户增长

ByteDance19,210 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now应用商店增长运营经理(ASO/ASA方向)-中国用户增长ByteDance · Beijing, Chinese Mainland
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The clock on this job

Early applications get read.

12.1% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: posted 534 days ago

ByteDance median: 2 days open

The posting

1、负责字节跳动旗下产品在全球主流应用商店的上架分发、版本迭代、合规政策跟进等日常维护工作; 2、操盘产品在中国大陆地区苹果广告(Apple Ads)投放全流程,包括账户搭建、出价调控、素材优化等,精准把控投放效果,支撑业务用户增长目标达成; 3、协同各产品业务团队,制定并落地ASO和ASA增长策略,持续追踪数据表现,完成效果分析与策略复盘迭代; 4、系统化梳理业务流程,沉淀可复用的方法论,搭建并落地平台化、工具化提效体系; 5、洞察应用商店生态动态、行业趋势与增量机会,挖掘新的增量场景与模式,输出完整的增长方案并推进落地。

1、本科及以上学历,1年以上ASO相关工作经验,熟悉主流应用商店生态规则与后台实操流程,有App优化成功项目经验者优先; 2、有1–3年及以上独立ASA全流程投放操盘经验,拥有成熟的账户优化与效果提升案例,有App投放、SEM、SEO相关从业背景者优先; 3、具备抽象思维和创新意识,可推动重复工作的自动化、工具化落地,拥有项目管理经验或AIGC相关项目实践经历者优先; 4、逻辑思维清晰,数据敏感度与业务判断力突出,有韧性; 5、主动学习,拥有良好的跨团队沟通协作能力与团队共赢意识,能高效协同各方达成整体业务目标。

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