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Open nowPosted 144 days ago

国际商业化市场营销电商-Global Business Solutions

ByteDance19,204 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now国际商业化市场营销电商-Global Business SolutionsByteDance · Beijing, Chinese Mainland
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  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 57.8%60 days
This job: posted 144 days ago

ByteDance median: 2 days open

The posting

1、策略制定与执行:针对广告商业化业务,制定并执行创新的To B市场营销策略,聚焦广告主教育与认知建立,直接驱动广告收入(Ad Revenue)增长; 2、线索获取与转化:面向核心市场的广告主与代理商,策划并落地行业峰会、线上研讨会及定制化营销活动,高效获取并培育高质量的To B销售线索; 3、行业洞察与赋能:深入研究电商等出海重点行业,洞察广告主需求与痛点,产出有价值的行业解决方案与市场白皮书,赋能销售团队并服务核心客户; 4、效果衡量与优化:建立并完善营销活动的效果追踪与评估体系,对市场营销ROI、线索转化率及广告收入贡献等关键指标进行深度分析,以数据驱动策略迭代与预算优化; 5、项目管理与协同:高效协同产品、销售、运营等内外部团队,管理复杂营销项目的全生命周期。

1、拥有1-3年B2B市场营销相关经验,深刻理解数字广告或互联网平台的商业化逻辑,有服务出海广告主的经验者优先; 2、对广告商业化模式(如竞价广告、品牌广告产品)有深入的认知,能准确把握不同行业广告主的核心诉求; 3、具备数据分析能力和商业敏感度,能够清晰地衡量营销活动对广告收入的实际贡献,并基于数据进行决策; 4、出色的项目管理与跨部门沟通协作能力,能有效整合资源推动复杂项目落地; 5、英语可作为主要工作语言,具备流利的听说读写能力,能够独立面向国际化团队及客户进行沟通。

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