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Open nowPosted 355 days ago

商业化策略产品(垂直行业商家会员方向)-生活服务

ByteDance19,208 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now商业化策略产品(垂直行业商家会员方向)-生活服务ByteDance · Beijing, Chinese Mainland
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  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

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The clock on this job

Early applications get read.

12.1% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: posted 355 days ago

ByteDance median: 2 days open

The posting

1、负责房产商家会员体系的整体规划与迭代,包括会员等级、定价策略、营销能力、权益体系等,提升会员付费率与续费率; 2、基于业务模式、商家接受度和付费动力挖掘,设计最优商业化模式,对多阶会员、多月付费、服务商推广等商业模式的策略设计负责,通过数据复盘持续优化策略效果; 3、负责会员产品付费链路优化,寻求商家付费流程的最优解,对付费转化漏斗负责; 4、跟踪行业动态与市场会员模式,提炼可借鉴经验,为产品迭代提供方向。

1、本科及以上学历,3年以上互联网会员产品或增值服务产品工作经验,有商家经营会员相关经验者优先; 2、熟悉会员体系搭建逻辑,有定价策略、分层营销运营等实操经验,能独立推动项目落地; 3、具备较强的商家经营洞察力与数据分析能力,能从数据中发现问题并提出优化方案; 4、逻辑清晰,沟通协调能力强,有较好的自我驱动力,结果导向; 5、有线索类行业、房产行业产品经验者优先,关注行业动态,有创新意识。

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