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Open nowPosted 102 days ago

商业化广告产品经理(搜索行业策略产品) - 国际化内容与服务广告

ByteDance19,208 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now商业化广告产品经理(搜索行业策略产品) - 国际化内容与服务广告ByteDance · Shanghai, Chinese Mainland
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  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

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The clock on this job

Early applications get read.

12.1% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: posted 102 days ago

ByteDance median: 2 days open

The posting

团队介绍:内容与服务广告团队是全球变现产品组织的一部分,负责为应用下载、游戏、短剧、线索等行业客户构建广告产品。我们的愿景是通过构建支持独特垂直需求、新的变现模式和应用生命周期不同阶段的产品,使我们的产品成为营销人员获取、保留和变现用户的领先平台。

1、负责国际化搜索广告投放策略、流量策略、广告样式、交互体验优化,持续优化广告相关性与投放转化漏斗,落地可规模化的增长策略,驱动国际化搜索广告收入提升; 2、应用AI、Agentic能力重构用户搜索广告全链路体验,挖掘用户真实诉求,在商业化收益与用户体验之间找到最优平衡,打造全新智能化广告用户链路; 3、深耕酒旅、旅行、娱乐、本地生活等垂类行业,结合行业流量特性与用户消费习惯,搭建行业专属广告解决方案、投放方法论与流量运营策略,赋能全球广告主增长; 4、协同算法、工程团队迭代流量分发框架,优化广告匹配、排序、分发效率,提升整体商业化流量利用率与变现效率。

1、本科及以上学历,2年及以上互联网广告、搜索、内容推荐商业化产品相关经验,有广告策略或线索行业、本地生活等垂类行业策略经验; 2、数据敏感度与用户洞察力,逻辑清晰,擅长通过数据拆解、归因分析定位问题、输出策略、落地结果; 3、有AI/Agent新技术落地广告业务、智能化产品迭代经验者优先; 4、英语可支撑国际化团队日常工作沟通协作,自驱力强,以业务结果为导向,能跨团队协同推进策略落地。

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