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Open nowPosted 81 days ago

星粉内容策略运营(分发/产运方向) - 红果短剧

ByteDance19,210 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now星粉内容策略运营(分发/产运方向) - 红果短剧ByteDance · Beijing, Chinese Mainland
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The clock on this job

Early applications get read.

12.1% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: posted 81 days ago

ByteDance median: 2 days open

The posting

团队介绍:红果短剧是抖音集团2023年推出的免费看剧产品,致力于为用户提供海量免费优质短剧,同时也为用户提供电影、电视剧、小说、有声书等多元内容,满足不同用户的内容消费需求。

1、负责星粉内容分发策略,持续优化星粉内容发布-审核-分发链路,促进星粉内容分发效率及消费规模提升; 2、推动创作者中心产品功能完善迭代,提升星粉经营感知; 3、通过数据分析,挖掘并推动解决内容运营链路问题; 4、探索IM方向,搭建私信/群聊/社交产品,持续提升功能渗透与用户交流满意度,为关系活跃规模负责。

1、本科及以上学历,2年以上内容/社交产品运营、内容分发策略运营工作经验,对社交关系与互动体验敏感,能从用户动机出发设计产品机制; 2、具备完整的项目推进能力,能把策略拆解为可落地的动作与协作计划,并推动多方达成一致、交付结果; 3、能独立搭建指标体系,分析关键链路(渗透/活跃/留存/满意度等),用数据与用户反馈驱动策略持续迭代; 4、有良好的沟通与表达能力,逻辑清晰,自驱性强,能在环境中持续拿结果。

加分项 1、对短剧/泛娱乐/粉丝社区/二次元生态有兴趣且理解用户消费与讨论习惯,熟悉粉丝应援、同好文化、UGC生态;有社交产品从0到1或模块深度共建经验(策略、规则、治理、激励、增长); 2、有AI内容或AI角色相关项目经验。

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