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Open nowPosted 564 days ago

明星内容运营经理 - 抖音运营

ByteDance19,227 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now明星内容运营经理 - 抖音运营ByteDance · Beijing, Chinese Mainland
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The clock on this job

Early applications get read.

11.8% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.8%7 days
  4. 18.6%14 days
  5. 35.6%30 days
  6. 45.1%60 days
This job: posted 564 days ago

ByteDance median: 2 days open

The posting

团队介绍:负责抖音知识,兴趣,消费,生活,娱乐等垂类的创作者运营,主要目标为提升抖音内容供给,探索多元化的作者变现和商业模式,促进多领域的创作者更好地在平台经营和成长。同时也包括抖音中长视频、演出相关业务。

1、负责明星抖音账号的定位策划、内容升级、粉丝增长,结合艺人账号成长方向制定差异化运营与变现策略; 2、深度挖掘明星内容价值及商业价值,结合抖音内容生态与商业化资源,提升账号活跃度、粉丝价值及商业转化效率; 3、进行明星账号数据监测,基于播放量、涨粉率、互动率等核心指标持续优化运营动作; 4、围绕明星宣发期及商业化项目节点,进行内容玩法策划、资源联动与活动统筹,包括线上运营活动、线下活动执行,打造营销声量与商业价值,对各环节流程有效管理; 5、结合抖音内容生态,策划明星内容,提升明星作品曝光及粉丝互动能力。

1、本科及以上学历,3年以上明星内容运营/艺人宣传/内容编导经验; 2、对明星内容定位、内容价值、粉丝经济有深度理解,能预判娱乐行业趋势并快速推动项目落地; 3、拥有娱乐行业资源,具备明星账号运营案例,熟悉从0-1搭建账号、涨粉、内容运营全流程; 4、具备强资源整合能力,有活动项目执行经验; 5、拥有数据思维能力,熟练运营后台等工具,擅长通过数据复盘优化策略。

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