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Open nowPosted 284 days ago

商业产品经理(达人广告增长方向)-国际化

ByteDance19,208 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now商业产品经理(达人广告增长方向)-国际化ByteDance · Beijing, Chinese Mainland
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  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

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The clock on this job

Early applications get read.

11.8% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.8%7 days
  4. 18.5%14 days
  5. 35.5%30 days
  6. 45.1%60 days
This job: posted 284 days ago

ByteDance median: 2 days open

The posting

1、负责国际化达人营销的流量增长和广告转化能力增长,从平台视角出发,设计更加创新、灵活、高效的达人广告增长机制,为达人营销收入和贡献的广告收入负责; 2、调研国际达人营销玩法和客户需求;设计和优化达人广告玩法,包括策略制定、样式交互、流量提升、创新任务模式,引入客户预算; 3、深入了解国际不同行业的达人营销和广告投放诉求,针对行业痛点和特性,提供行业定制的达人营销产品解决方案,提升达人营销产品在快消品牌、电商、食品、游戏等行业的规模; 4、梳理客户/机构/达人/平台的关系,挖掘并解决各角色的工作流和增长痛点,制定规模化增长的方案。

1、本科及以上学历,1年以上流量/广告产品经验,有内容营销或广告策略相关业务经验者优先; 2、能深入理解达人营销的商业模型,有撮合类(任务类)商业平台产品经验优先; 3、产品基本功扎实,能从客户视角出发,对商业逻辑和客户反馈敏感,可以快速输出高质量产品文档; 4、有良好的责任心及自我驱动能力,能够在快节奏、动态的环境中协调多方资源,达成业务目标; 5、英语写作能力流畅,英文能够作为工作语言。

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