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Open nowPosted 16 days ago

游戏运营负责人 - 绿洲工作室

ByteDance19,208 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now游戏运营负责人 - 绿洲工作室ByteDance · Beijing, Chinese Mainland
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The clock on this job

Early applications get read.

12.1% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: posted 16 days ago

ByteDance median: 2 days open

The posting

绿洲工作室2019年4月在北京成立,立足动作与休闲核心赛道,依托移动、PC、主机全平台布局,持续探索 RPG、竞技、休闲、棋牌等多品类精品游戏创作。旗下有《晶核》《雾影猎人》《SlashZero》(又名:《零境·入侵》)《Land of Empires》《芒果斗地主》等多款产品。我们的愿景是希望帮助玩家在令人惊叹的虚拟世界中一起玩耍与创造,加入这里,你将与一群简单、务实的优秀伙伴一起,Work hard,Play harder~

1、负责游戏产品发行阶段的整体统筹,围绕产品定位、用户增长、商业化目标和上线节奏,制定发行策略并推动落地; 2、参与产品调优与版本规划,从市场、用户和商业化视角提出发行侧判断,推动产品更好匹配目标市场; 3、统筹发行全链路工作,包括市场定位、用户测试、买量策略、内容营销、社区运营、渠道合作、上线节奏和数据复盘; 4、协同研发、运营、市场、投放、商务、数据等团队,推动关键节点交付,保障产品测试、预热、上线及版本迭代效果; 5、基于用户反馈、产品动态和数据表现,持续优化发行策略,提升产品数据和生命周期表现; 6、负责项目关键问题的识别与推进解决,沉淀发行方法论和项目复盘经验,为后续产品立项、测试、上线和长线运营提供判断依据。

1、具备游戏发行、产品运营、发行制作人或项目统筹相关经验,经历过游戏产品从测试到上线的完整发行经验; 2、理解游戏产品生命周期,熟悉游戏产品关键阶段,对内容营销、买量、社区、渠道、活动运营等发行模块有基本理解,并且深度参与过其中多个模块; 3、具备较强的市场判断能力,能分析目标用户、产品格局、产品卖点和商业化空间,并转化为可执行发行策略; 4、具备数据分析意识,能结合数据判断产品和发行问题; 5、具备较强的项目推进能力,沟通能力强,能在研发和发行团队之间建立共识,既能尊重产品判断,也能从市场结果倒推改进; 6、有成功上线项目、重点品类发行经验,或有从0到1推动产品商业化验证经验者优先。

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