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Open nowPosted 65 days ago

独立端高级运营 - 抖音电商

ByteDance19,207 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now独立端高级运营 - 抖音电商ByteDance · Beijing, Chinese Mainland
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The clock on this job

Early applications get read.

11.8% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.8%7 days
  4. 18.6%14 days
  5. 35.6%30 days
  6. 45.1%60 days
This job: posted 65 days ago

ByteDance median: 2 days open

The posting

团队介绍:抖音电商以“总能发现好东西”为主张,致力于成为用户发现丰富好物的首选平台。众多抖音创作者通过短视频、直播、商城等丰富的形式,给用户提供更个性化、更生动、更高效的消费体验。同时,抖音电商积极引入优质合作伙伴,为商家变现提供多元的选择。

1、负责独立端用户增长与经营运营,围绕规模与损益目标,统筹新客承接、低活拉活、高活提频、大促经营与核心玩法运营,推动DAU、MAC、GMV与经营效率提升; 2、通过数据分析、用户分层与经营复盘,识别影响规模、结构与钱效的关键问题,制定人群、补贴、节奏与场域策略,围绕金币、省钱卡、消费券、三单挑战优化补贴分配与转化链路; 3、挖掘新运营场景与经营打法,负责试点验证、资源协同与规模化落地,持续优化高价值用户识别、补贴节奏与大促差异化策略,并能够基于端阶段增长目标设计匹配业务增长诉求的供给迭代策略,为端最终规模和损益结果负责; 4、协同产品、数据、研发、供给等团队推进落地,建立人群口径、评估体系与复盘机制,沉淀可复用的增长运营方法论; 5、承担重点经营专项与团队管理,能从业务结果反推策略方向,既抓重大节点,也带团队形成稳定的策略判断与执行能力。

1、本科学历及以上,5年以上互联网运营、增长运营、用户运营或电商经营经验;有补贴策略、会员运营、活动运营或经营分析经验者优先; 2、有成熟增长业务背景,能围绕规模、补贴效率、留存与交易结果形成完整经营判断,而非停留在单项目执行; 3、对电商增长与经营逻辑理解深入,熟悉人群分层、补贴玩法、节点经营、拉新拉活、提频复购,能在约束下找到有效增长杠杆; 4、能独立完成经营分析、策略制定、专项推进与效果复盘;有主导重点增长专项或大促经营项目并拿到明确结果者优先; 5、数据敏感度与系统性思考能力强,能通过人群、场域、补贴、节奏多维联动实现经营优化;跨团队协同能力好、拿结果能力强,有战略思维加分。

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