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Open nowPosted 37 days ago

宠物行业运营 - 抖音电商

ByteDance19,208 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now宠物行业运营 - 抖音电商ByteDance · Shanghai, Chinese Mainland
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The clock on this job

Early applications get read.

11.8% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.8%7 days
  4. 18.5%14 days
  5. 35.5%30 days
  6. 45.1%60 days
This job: posted 37 days ago

ByteDance median: 2 days open

The posting

团队介绍:抖音电商以“总能发现好东西”为主张,致力于成为用户发现丰富好物的首选平台。众多抖音创作者通过短视频、直播、商城等丰富的形式,给用户提供更个性化、更生动、更高效的消费体验。同时,抖音电商积极引入优质合作伙伴,为商家变现提供多元的选择。

1、负责抖音宠物类目(含宠物食品、日用品、保健品、药品、洗护用品、水族等细分品类)的整体经营,对类目GMV、商品供给、动销商家数、用户渗透率等核心指标负责; 2、制定类目年度/季度/月度经营策略与增长路径,拆解目标并推动落地,跟踪经营数据及时调整策略; 3、识别类目增长机会点(机会品类、商品趋势、新价格带、新人群),输出品类发展规划并推动资源落地; 4、负责宠物类目商家分层运营(头部/腰部/尾部/新商家、新商品),建立商家成长体系,针对不同层级商家制定差异化运营策略; 5、深度运营品牌商家与标杆商家,打造千万级/亿级商家案例,以点带面拉动类目整体增长; 6、推动新商家、新商品入驻与冷启动,提升类目商家数量与质量,优化商家结构。

1、有电商平台宠物/行业小二经验,从0到1搭建经销商体系或渠道改革的成功项目经验; 2、具备宠物品牌/集团(如等)的渠道管理经验,理解高端品牌价格体系与授权管控逻辑; 3、熟悉宠物食品/用品/保健品/药品供应链,了解OEM/ODM、代工、贴牌等行业模式; 4、有电商平台大促(双11/618)类目操盘经验。

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