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Open nowPosted 85 days ago

商家营销产品运营-抖音生活服务

ByteDance19,207 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now商家营销产品运营-抖音生活服务ByteDance · Beijing, Chinese Mainland
  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

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The clock on this job

Early applications get read.

11.8% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.8%7 days
  4. 18.6%14 days
  5. 35.6%30 days
  6. 45.1%60 days
This job: posted 85 days ago

ByteDance median: 2 days open

The posting

1、负责营销托管产品的运营推广,指定阶段性运营目标、策略与节奏,搭建商家分层运营体系,输出标准化动作包,推动规模化增长落地与复盘; 2、熟悉抖音商业化广告逻辑,理解生活服务商家经营场景与决策路径,能将平台能力转化为商家侧可感知的经营价值; 3、设计并优化从触达、开通、投放、诊断到续投的关键链路,建立核心指标体系,定位问题与机会点,持续推动转化指标与商家投放ROI提升; 4、基于一线反馈与数据洞察提出产品优化建议,持续提升商家投放体验与ROI认知; 5、与产品、销售、区域运营、交付等团队协作,推动需求评审、方案上线与效果复盘,保障策略闭环。

1、本科及以上学历,3年互联网产品运营/商业化运营/增长运营经验(有本地生活、广告投放、To B产品运营经验优先); 2、具备策略思维与较强的数据分析能力,能在不确定性中拆解问题、制定方案并推动多方落地; 3、对商家经营与广告投放链路有理解,能将复杂产品能力转化为商家可执行的运营动作; 4、沟通协作能力强,能与产品、研发、销售及区域团队高效配合。

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