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Open nowPosted 74 days ago

大促活动运营(货品方向) - 抖音电商

ByteDance19,227 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now大促活动运营(货品方向) - 抖音电商ByteDance · Shanghai, Chinese Mainland
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The clock on this job

Early applications get read.

11.8% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.8%7 days
  4. 18.6%14 days
  5. 35.6%30 days
  6. 45.1%60 days
This job: posted 74 days ago

ByteDance median: 2 days open

The posting

团队介绍:抖音电商以“总能发现好东西”为主张,致力于成为用户发现丰富好物的首选平台。众多抖音创作者通过短视频、直播、商城等丰富的形式,给用户提供更个性化、更生动、更高效的消费体验。同时,抖音电商积极引入优质合作伙伴,为商家变现提供多元的选择。

1、该岗位负责大促平台活动的货品策略工作,主要包含; 2、供给机会和增量挖掘:通过大盘供给、活动供给、过往和市场数据,结合大促核心目标,挖掘大促期间如重点类目、重点供给等机会策略和增量空间; 3、供给匹配效率提升:根据大盘各类扶持场景和渠道特点(含货架和内容场),输出提升货品效率和增量的匹配策略,验证有效性并做放大; 4、商品生产和目标设计:联动算法、数据设计重点商品生产规则和机制,保证商品供给和质量;协同完成目标制定和行业沟通,过程及时识别风险问题,确保目标达成。

1、5年以上运营相关工作经历,熟悉消费者行为、全类目货品和商家经营逻辑,能充分洞察经营本质,对电商货品运营有较深的理解,电商营销&活动场货品策略相关经验优先; 2、具备独立的数据获取/处理能力,能结合数据表现分析挖掘机会点,能通过数据驱动策略优化; 3、横向协同能力,协调整合资源、强力推动各方落地,有过项目管理经验佳; 4、有较强的学习能力,充满好奇心与责任心,有对目标追求达成&不断迭代的习惯。

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