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Open nowPosted 748 days ago

用户增长运营(人群运营)-抖音生活服务

ByteDance19,206 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now用户增长运营(人群运营)-抖音生活服务ByteDance · Shanghai, Chinese Mainland
  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on ByteDance's own form.

The reply lands in your private mailbox

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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 57.8%60 days
This job: posted 748 days ago

ByteDance median: 2 days open

The posting

1、通过定性或定量方式制定人群策略,深入分析特定人群(如年轻人/亲子等)的需求与行为特征,制定针对性的运营玩法与补贴策略,提升目标人群规模与购买频次; 2、独立完成基于目标人群的玩法策划与执行,包括人群玩法设计、玩法招商、资源整合、推广策略制定等确保玩法目标的达成,通过复盘与数据分析,持续优化玩法策略与运营手段,提升玩法效果与用户体验,并为业务收益增长与钱效负责; 3、协同产品/研发等团队,推动人群运营相关工具与功能的开发与落地; 4、挖掘目标人群在市场团队、业务大区的合作机会,统筹设计人群联合方案并落地。

1、本科及以上学历,3年及以上用户增长、人群运营、产品运营等相关工作经验,有生活服务行业(如餐饮、外卖、酒店旅游、到店综合等)人群运营经验优先; 2、熟悉生活服务业务,有年轻人、亲子等人群运营经验者优先; 3、具备较强的数据分析能力,能通过数据发现问题并提出解决方案; 4、具备优秀的沟通协调能力与团队合作精神,能够高效协同内外部团队推动项目落地; 5、具备一定韧性、责任心和主观能动性,愿意深入业务场景,对业务结果负责,具有一定创新精神,能够主动发现问题并积极推动解决。

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