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Open nowPosted 576 days ago

区域营销经理(华东) - 飞书商业化

ByteDance19,209 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now区域营销经理(华东) - 飞书商业化ByteDance · Shanghai, Chinese Mainland
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The clock on this job

Early applications get read.

12.1% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: posted 576 days ago

ByteDance median: 2 days open

The posting

团队介绍:飞书商业化团队(Go to Market)负责将飞书先进产品和服务全面推向中国和国际市场,通过制定精准的业务战略,进行破圈的市场营销,深入理解不同行业的趋势和特点,传递飞书的理念和价值给不同行业的企业客户并达成业务合作,帮助客户加强使用深度和广度,最终让飞书成为各行各业先进企业的首选、持续助力企业组织升级。目前已在中国、新加坡、美国、日本等国家和地区建立了商业化团队,开启了为全球各行各业组织和个人提升创造力和效率的历程。

1、制定符合东区业务发展阶段的市场规划,覆盖飞书与豆包工作,不断迭代优化运营流程,完成预算分配及产出预估; 2、配合业务区域定位和目标客户,以终为始,积极拓展行业资源方及生态合作伙伴,与商业化团队背靠背,通过整合营销手段,落地市场活动(覆盖企业客户活动与AI产品体验/用户增长类活动),助力业务挖掘优质商机、持续区域拓展行业影响力; 3、维护活动数据,对数据进行周期性分析并输出洞察;结果导向,对活动产出从多方面进行归因总结复盘及制定迭代方案,对商机历程足够了解且和业务团队背靠背,积极关注推进商机阶段; 4、通过多元化的市场手段(不限于广告、传播、BD等)为业务带来增量,有内容营销的意识,能够通过整合营销动作打造飞书与豆包工作在东区的品牌影响力; 5、结合豆包工作产品能力与AI行业趋势,策划创新传播与增长玩法,沉淀可复制的区域市场打法。

1、本科及以上学历; 2、具备丰富的市场营销/活动/运营相关工作经验,具备东区市场工作经验优先;有To B产品及AI产品市场经验者优先; 3、具备很好的数据分析能力及洞察力,了解Business to Business业务模式者优先、了解渠道合作模式优先;对AI行业与大模型应用场景有认知者优先; 4、组织和沟通能力强,善于协调内外部团队解决问题完成目标; 5、自驱力及学习能力强,能够熟练应用或积极探索AI工具,对新事物及行业趋势保持好奇心(尤其是AI赛道),洞察力强,具有很好的迭代思维和学习思维,善于反思和复盘; 6、对于市场工作充满热情、细心、耐心、追求卓越,能够在复杂情况下聚焦优先级,交付高效高质量的工作结果,不设边界,愿意承担,有较强责任心。

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