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Open nowPosted 401 days ago

全球活动运营-TikTok直播

ByteDance19,207 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now全球活动运营-TikTok直播ByteDance · Beijing, Chinese Mainland
  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on ByteDance's own form.

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The clock on this job

Early applications get read.

11.8% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.8%7 days
  4. 18.6%14 days
  5. 35.6%30 days
  6. 45.1%60 days
This job: posted 401 days ago

ByteDance median: 2 days open

The posting

1、活动规划与全链路执行:负责重大营销活动及全年赛事型活动的策略制定与执行,围绕平台定位与用户需求制定创意方案,主导从策略、资源统筹、执行推动到效果复盘的全链路流程;洞察全球市场趋势,结合区域节奏与产品定位,策划覆盖全年的重点营销节奏,提升平台影响力; 2、用户玩法与运营机制设计:熟悉业务生态与内容场景,结合用户视角策划可沉淀的拉新、召回、转化玩法,提升用户参与度和业务收益结果; 3、活动策略与方法论体系搭建:基于业务目标,抽象活动机制与玩法模型,构建标准化的活动策略体系与ROI测算方法,不断提升活动效率与可复制性; 4、跨团队跨区域资源协同:与产品、数据、内容、战略及本地团队紧密协作,保障活动供给、系统功能、触达策略等各环节顺利推进与按时落地; 5、持续创新活动模式与品牌玩法:深入理解业务与用户,推动创新活动机制和品牌营销打法,探索更多破圈路径与高势能事件。

1、本科及以上学历,5年以上活动运营/游戏策略/品牌营销经验,有直播、电商、游戏或泛娱乐行业背景者优先; 2、优秀的活动策略能力与创意玩法设计能力,能够从0到1构建活动结构、制定玩法机制,并清晰表达活动逻辑,具备较强的用户心理洞察能力; 3、出色的数据分析能力,对活动数据变化敏感,能够独立分析活动效果、提炼问题与总结规律; 4、扎实的逻辑思维与抽象能力,善于搭建方法论、优化活动路径模型,具备独立思考和问题解决能力; 5、强沟通与协作能力,具备复杂项目推进经验,能够在跨部门、跨区域合作中高效推动项目落地; 6、中英文流利,可作为工作语言,具备国际化沟通能力,能适应多文化、多时区环境。

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