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Open nowPosted 214 days ago

TikTok App行业广告产品策略与运营(出海/亚太/欧美)-Global Business Solutions

ByteDance19,204 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen nowTikTok App行业广告产品策略与运营(出海/亚太/欧美)-Global Business SolutionsByteDance · Shanghai, Chinese Mainland
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  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on ByteDance's own form.

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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 57.8%60 days
This job: posted 214 days ago

ByteDance median: 2 days open

The posting

1、负责应用行业广告产品Go-To-Market策略制定,把控和监督各阶段执行流程落地,确保策略/产品顺利上线和推广;通过培训和线上线下活动赋能内外部合作伙伴,提升各方对产品的理解和认知,促进产品Go-To-Market; 2、负责TikTok竞价广告信号质量和覆盖度提升,推动高质量信号在后端的利用,提升竞价广告整体表现; 3、通过产品测试和市场需求收集,准确把控产品上线节奏和市场预期,有效解决产品各阶段问题;定义清晰有效的产品监控指标,对广告产品效果进行持续性评估与质量监控; 4、与销售、运营及产品团队密切合作,推动产品策略落地,促进业务目标达成。

1、具备5年以上Game/App应用效果广告相关经验,对竞价机制和流量策略有深入的了解; 2、对竞价广告信号生态有一定的了解;尤其是在用户身份识别(Identity)、信号(Signals)、用户触达(Targeting)、归因(Attribution)、度量(Measurement)或优化(Optimization)等一个或多个领域有实践经验; 3、具备流利的中英文沟通能力,可以处理跨文化跨区域协作场景; 4、拥有突出的数据分析和逻辑能力,以及敏锐的用户洞察力,可拆解复杂问题并定义目标达成路径; 5、拥有跨团队协作和项目管理能力,善于沟通合作,可以在与产品研发和销售等团队协作场景中展现领导力; 6、具备高度的业务责任心和主人翁意识,主动与协作团队密切协作,明确业务诉求优先级,并达成业务目标。

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