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Open nowPosted 10 days ago

马来西亚直播项目经理-TikTok Shop

ByteDance19,208 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now马来西亚直播项目经理-TikTok ShopByteDance · Shanghai, Chinese Mainland
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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 57.8%60 days
This job: posted 10 days ago

ByteDance median: 2 days open

The posting

1、新功能渗透与类目增长:推动竞拍、砍价、拼团等直播电商新功能在本地市场落地,结合类目经营特点和用户行为,识别优先类目、商家、达人及货盘,制定差异化推广与运营策略;联动产品、行业、达人、教育及治理团队,推进试点、商家教育和规模化推广,提升功能的活跃使用与持续使用,验证增量GMV,并将一线反馈转化为具体产品优化需求; 2、月中直播供给与补贴提效:策划并推进月中直播活动,激活重点商家与达人,提升优质开播供给,带动大促间隔期的直播GMV增长;围绕差异化商品设计精准补贴策略,综合考虑价格竞争力、货盘质量及增量收益,协同行业推动商家投入,提升转化效率与补贴钱效;持续跟踪市场动作、供给缺口及活动表现,及时调整货盘、激励机制和供给策略,保障直播市场相对份额目标达成; 3、数据分析与策略支持:围绕供给、流量、互动、转化及补贴效率开展分析,识别业绩差距的核心原因,形成有优先级、可落地的业务行动;支持业务规划及本地、区域经营复盘,完成目标拆解、业绩预测和重点专项分析;建立清晰的试点及活动评估方法,将有效策略沉淀为可复制的增长机制。

1、本科及以上学历,具备电商、直播电商、产品运营、增长策略或项目管理相关经验; 2、具备较强的数据分析及问题解决能力,能够结合数据、市场洞察和商业目标形成有效判断;熟悉SQL、数据看板或实验评估方法者优先; 3、具备产品功能推广、类目增长、活动或激励政策运营经验,理解功能使用漏斗、业务增量及投入产出效率; 4、能够独立负责目标制定、策略设计、资源协调、执行及复盘,具备跨团队影响力,能够明确分工、解决阻碍并推动结果交付; 5、具备良好的跨文化沟通与协作能力,英语可作为工作语言;熟悉马来西亚电商市场或有区域团队协作经验者优先。

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