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Open nowPosted 158 days ago

美国平台大促内容策略(直播&短视频)-TikTok Shop

ByteDance19,210 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now美国平台大促内容策略(直播&短视频)-TikTok ShopByteDance · Shanghai, Chinese Mainland
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The clock on this job

Early applications get read.

12.1% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: posted 158 days ago

ByteDance median: 2 days open

The posting

1、基于平台直播、短视频特征(包括流量、供给等)、GMV增长规划、用户消费行为洞察等,制定明确的直播和短视频增长方向,并基于方向拆解关键策略,落地并验证收益,提升大促期内容场GMV爆发和钱效保障; 2、建立高效的跨部门协同机制,推进内容策略和机制、玩法落地,牵引达人和商家生产更多优质内容,完成GMV增长,长期推进内容生态健康生长; 3、沉淀达人、商家内容场增长路径和打法,能通过产品化方式规模化提高大促内容运营效率; 4、探索AI、图文等在平台大促场景中创新应用,推动新能力从探索到落地; 5、建立体系化的监控和诊断机制,及时发现问题并提升协同效率。

1、本科及以上学历,5年及以上电商策略、直播运营、短视频策略运营等相关经验,有跨境电商/内容电商经验优先; 2、熟悉电商直播/短视频带货链路,了解内容和流量玩法,有系统的运营方法论提炼能力; 3、优秀的策略思考和结构化分析力,数据敏锐度高,能够快速识别关键问题并制定和推进解决方案落地; 4、优秀的跨团队沟通协作和项目推动力,能够在复杂协作环境下推动项目落地; 5、英语可作为工作语言,有美国留学或工作经历者加分。

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