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Open nowPosted 3 days ago

印尼独立端产品/用户运营-TikTok Shop

ByteDance19,209 open roles

Where
Shenzhen, Guangdong, Chinese Mainland
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Your applicationOpen now印尼独立端产品/用户运营-TikTok ShopByteDance · Shenzhen, Guangdong, Chinese Mainland

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on ByteDance's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

12.1% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: posted 3 days ago

ByteDance median: 2 days open

The posting

1、负责独立端C端产品运营，围绕TikTok Shop独立APP/Web等C端产品场景，制定用户运营策略，提升用户访问、浏览、加购、下单、复购等指标；深入理解SEA市场用户购物习惯与内容消费行为，结合本地化场景优化产品运营玩法；与产品团队协作，推动首页、频道页、活动页、商品推荐、优惠券、任务体系、会员体系等用户触点的体验优化； 2、设计并优化大促用户策略，负责重点大促节点的用户策略规划，包括9.9、10.10、11.11、12.12、Ramadan、Payday等SEA电商节点；基于用户分层制定差异化策略，包括新客获取、沉睡用户召回、高潜用户转化、高价值用户复购等；设计大促期间的用户激励机制，如优惠券、补贴、任务、游戏化玩法、会员权益、限时权益等，提升大促期间用户参与度与GMV转化； 3、负责User Journey设计与转化效率提升，梳理并优化用户从进入独立端到完成购买的完整路径，识别关键流失点和增长机会；基于用户行为数据，持续优化用户触达、页面承接、权益领取、商品浏览、下单支付、售后复购等关键链路；与数据团队合作搭建用户旅程分析框架，沉淀不同用户群体的Journey Map、转化漏斗和优化策略； 4、推动跨团队项目落地，与产品、算法、设计、营销、CRM、商家运营、达人运营、数据分析等团队协作，推动用户策略在产品和运营场景中落地；负责项目节奏管理，包括目标拆解、方案设计、资源协调、上线跟进、效果复盘；针对项目输出策略文档、运营方案、实验设计和复盘报告； 5、数据分析与策略迭代，建立用户运营核心指标体系，持续追踪DAU、转化率、客单价、复购率、留存率、用户生命周期价值等指标；通过A/B实验、用户分群、漏斗分析、行为路径分析等方式验证策略效果；基于数据洞察不断优化用户策略，并沉淀可复制的方法论。

1、本科及以上学历，5年以上产品运营工作经验，有电商平台、内容电商、独立App运营经验优先； 2、熟悉C端用户增长和转化方法论，具备用户分层、用户生命周期运营、转化漏斗优化、活动运营等实战经验； 3、有电商促销活动经验，熟悉大促节奏、用户策略、权益设计、活动承接链路和复盘方法； 4、具备较强的数据分析能力，能够通过数据发现问题、提出假设、设计实验并推动策略迭代； 5、有较强的产品意识，能够从用户体验和业务目标出发，推动产品功能和运营机制优化； 6、具备优秀的跨团队沟通和项目管理能力，能够在复杂协作环境下推动项目高质量落地： 1）英文可作为工作语言； 2）有SEA/印尼市场经验、跨文化协作经验者优先。

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