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Open nowPosted 41 days ago

Senior Lifecycle Marketing Manager (Europe/Asia)

Careerxtra13 open roles

Where
International
Work mode
Remote
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Your applicationOpen nowSenior Lifecycle Marketing Manager (Europe/Asia)Careerxtra · International

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Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.7%14 days
  5. 35.6%30 days
  6. 58.0%60 days
This job: posted 41 days ago

The posting

We're looking for a Senior Lifecycle Marketing Manager to build and scale CRM strategy into a primary revenue driver. Reporting to Co-founder & CMO, this fully remote role owns end-to-end lifecycle marketing (email, push, in-app messaging, promotions) to boost conversion, retention, repeat purchases, and LTV.

Key Responsibilities

  • End-to-End Lifecycle Ownership: Lead CRM strategy across onboarding, abandoned checkout, retention, reactivation, and offer flows.
  • Data-Driven Optimization: Analyze user behavior to identify friction points, build custom segments, and run rapid experiments.
  • Cross-Functional Execution: Collaborate with Product, Data, Engineering, and Creative teams to enhance tooling, tracking, and campaign logic.
  • Monetization & LTV: Drive repeat transactions, specifically targeting token/credit purchases and subscription renewals.

Qualifications & Requirements

  • Proven B2C Track Record: Demonstrated success driving measurable revenue, conversion, and retention in high-volume B2C subscription or transactional environments.
  • Hands-On Execution: Ability to personally set up journeys, segmentation, triggers, testing, and attribution analysis.
  • Domain Comfort: Comfortable marketing products powered by uncensored AI models and content.
  • Bonus Backgrounds: Experience in iGaming, gaming, fintech, consumer tech, virtual currency/token models, or fast-scaling startups.

Company & Benefits

  • Work Setup: Fully remote work with flexible B2B or employment contracts.
  • Time Off & Events: 20 days paid PTO plus an annual in-person team meetup.
  • Perks & Allowances: Monthly health insurance allowance + OpenUp mental health access for employee and family. Co-working stipend Professional learning/development budget. Hardware provided Premium access to AI tools (ChatGPT, Claude, Cursor, Hugging Face).
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