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Open nowPosted 6 days ago

CRM Executive

Digital Zone

Where
Baghdad, Baghdad Governorate, Iraq
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Your applicationOpen nowCRM ExecutiveDigital Zone · Baghdad, Baghdad Governorate, Iraq

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Digital Zone's own form.

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The clock on this job

Early applications get read.

12.1% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: posted 6 days ago

The posting

About The Role

Digital Zone is a fast-growing digital payments and voucher platform, active in Iraq and expanding into Saudi Arabia and the UAE. We operate across gaming, telco, streaming, e-commerce, and live events , and we’re building the marketing team to match our ambitions. We’re looking for a CRM Executive in Iraq to own customer lifecycle marketing across our mini apps, taking over from the interim CRM Manager within the first 3 months.

What You’ll Do

Campaigns & Lifecycle

• Plan and run a monthly CRM calendar across push, in-app, SMS, WhatsApp and email

• Build and optimise lifecycle journeys: onboarding, first purchase, repeat purchase, win-back and re-activation

• Launch event-driven campaigns for Ticket Zone, seasonal travel for Rahal, and gaming and top-up promotions

• Write and localise copy in Iraqi Arabic and English, with Kurdish where needed

Segmentation & Data

• Segment users by behaviour, product, spend, location and lifecycle stage

• Run A/B tests on messages, timing, offers and channels, and roll out the winners

• Track and report weekly on open, click, conversion, retention and churn metrics

• Keep customer data clean and compliant with internal privacy and security rules

Offers & Loyalty

• Design promo codes, cashback and referral mechanics, and monitor their cost and monetary

• Work with partnerships to secure brand offers that drive engagement

Collaboration

• Coordinate placements and messaging with product teams

• Brief design for creatives and work with product on in-app triggers

• Feed customer support insights into campaigns, including anti-fraud awareness messages

Handover

• Take over CRM tools, playbooks, campaign calendar and reporting from the interim CRM Manager

• Document processes so the CRM function runs independently

Requirements

Must-Haves

• 2–4 years in CRM, retention or lifecycle marketing at an app, e-commerce, fintech, telecom or gaming company

• Bachelor's degree in marketing, business, IT or a related field

• Hands-on experience with a CRM or engagement platform (e.g. MoEngage, CleverTap, Braze, Insider, HubSpot or similar)

• Comfortable with data: Excel or Google Sheets at an advanced level; basic SQL is a strong plus

• Arabic and English speaker

• Strong copywriting instincts and a clear sense of what resonates with Iraqi users

• Based in Iraq and able to work from Baghdad

Nice to Have

• Kurdish language skills

• Experience in gaming, telco, fintech, or e-commerce categories

• Familiarity with markets (Iraq, KSA, UAE)

• Experience working alongside growth/performance marketing teams

• Experience with analytics tools such as Mixpanel, Amplitude, Firebase or Google Analytics

• Experience running loyalty, referral or cashback programmes

Benefits

  • Immediate, large-scale impact on a high-growth business
  • Top-of-the-market compensation packages
  • Work alongside top regional talent, with team members from Talabat, Careem, Etisalat, and more
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  1. A CV for this posting

    Written against Digital Zone's own wording, from every piece of relevant proof in your profile.

  2. 25 readers review it

    Recruiter, hiring manager, skeptic and more read every draft, round after round. You get the best round.

    The review screen in CV Rocket: how each CV was read, round by round.

  3. We apply on Digital Zone's form

    Our application engine gets through the hardest forms there are. Where a question needs you, AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

    An application in CV Rocket: every answer filled in on the employer's form.

  4. Every reply, sorted

    Digital Zone's answer lands in your private mailbox, and we classify it on arrival: interview, question, rejection.

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