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Open nowPosted 80 days ago

营销策划（内容传播）-R&D11

herogames/referral98 open roles

Where
Guangzhou, Guangdong, Chinese Mainland
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Your applicationOpen now营销策划（内容传播）-R&D11herogames/referral · Guangzhou, Guangdong, Chinese Mainland

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on herogames/referral's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

11.8% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.8%7 days
  4. 18.6%14 days
  5. 35.6%30 days
  6. 45.1%60 days
This job: posted 80 days ago

The posting

岗位职责 1、基于产品核心卖点、节点需求及平台特点，制定营销传播规划，推动KOL投放、平台合作活动等内容的高效落地 2、熟悉小红书、B站等各主流社媒平台玩法，洞察目标用户偏好及市场热点趋势，为策略提供数据支持和创新思路，打造爆款内容 3、基于产品节点需求，负责营销事件的创意策划及落地，包括线下活动、异业合作等 4、负责投后的数据复盘，反哺营销传播策略优化

岗位要求 1、本科及以上学历，3年以上游戏行业经验，具备游戏发行全周期经验者优先 2、有良好的网感，有市场热点追踪的意识和能力 3、熟悉各主流社媒平台内容调性，且能够结合产品特点、玩家需求及平台内容玩法，提出创新内容策略 4、热爱游戏，对女性向游戏或内容向游戏用户需求有深刻理解 5、具有良好的沟通能力和跨部门协作能力，责任心强，善于归纳总结并提出解决方案

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  2. 25 readers review it

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    The review screen in CV Rocket: how each CV was read, round by round.

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  4. Every reply, sorted

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  5. Reply with AI

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    An interview invitation in the CV Rocket inbox, added to the candidate's calendar.
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