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Open nowPosted 205 days ago

美国内容营销主管

imrm1t9197/16546641 open roles

Where
Shenzhen, Guangdong, Chinese Mainland
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Your applicationOpen now美国内容营销主管imrm1t9197/165466 · Shenzhen, Guangdong, Chinese Mainland
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The clock on this job

Early applications get read.

12.1% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: posted 205 days ago

The posting

协助制定并执行以美国市场为核心的品牌自有内容策略,参与TikTok、INS等平台的品牌的达人BD,内容创意、短视频及广告素材的策划与制作,关注内容完播,CTR,消耗和带来生意结果。 基于数据反馈(如播放量、互动率、转化率等)分析内容表现,提出优化建议并快速迭代内容方向。 与其他团队紧密协作,整合内容资源,提升用户旅程中的品牌触达与影响力。 深入理解产品卖点与目标用户洞察,将信息有效转化为高吸引力的社媒内容,支持信息流广告与品牌Campaign落地。 Preferred: 独立完成从内容选题、脚本撰写到成片审核的执行闭环,确保内容符合品牌调性,并具备传播力与转化潜力。

2–3年内容营销、品牌创意或社交媒体运营相关经验,有服务美国市场或出海品牌经验者优先。 毕业于QS世界大学排名前50高校、中国C9联盟高校或常青藤盟校,本科及以上学历,有美国留学经验。 具备扎实的内容创作能力、良好的视觉审美和基础的数据分析意识,熟悉TikTok、Instagram、Facebook等内容生态与制作流程。 英语可作为工作语言(书面与口语流利),具备优秀的跨团队沟通与项目推进能力。 对海外新媒体趋势高度敏感,学习能力强,愿意在快节奏、创新导向的环境中成长。

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