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Open nowPosted 163 days ago

海外整合营销经理

leiniao-ibg/index117 open roles

Where
Shenzhen, Guangdong, Chinese Mainland
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Your applicationOpen now海外整合营销经理leiniao-ibg/index · Shenzhen, Guangdong, Chinese Mainland
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  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. leiniao-ibg/index postings stay open a median of 1 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 57.8%60 days
This job: posted 163 days ago

leiniao-ibg/index median: 1 days open

The posting

1.负责海外核心市场新品上市和大促战役市场端的整合营销策划与落地,快速提升品牌和产品影响力,打造品牌心智; 2.负责协调拉通市场各模块资源与预算分配,包括KOL/KOC、PR、Social、社群、广告等全链路,并跟踪落地效果; 3.负责产品、行业及用户市场调研,根据业务发展目标制定相应的海外市场推广策略,统筹资源推进执行,并对整体结果负责 4.响应北美、欧洲、日本区域市场业务需求,与电商、销售团队紧密配合,进行海外电商平台站外精准流量的获取及流量渠道的运营统筹,持续优化营销漏斗

1.5年以上海外市场营销领域从业经验,其中3年以上海外IMC经验,有AR/VR、3C、AI硬件、智能穿戴品类操盘经验优先; 2.本科以上学历,熟悉欧美日市场生态、消费者行为,英语可作为工作语言; 3.可熟练运用4P、AIPL等模型进行市场洞察,熟练使用Google Analytics、Tableau等工具分析营销效果,熟悉Google/Meta/TTS等广告策略 4.优秀的跨部门沟通和项目管理能力,结果导向

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