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Open nowPosted 179 days ago

试玩广告（Playable Ads）策划负责人

lilithgames/career102 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now试玩广告（Playable Ads）策划负责人lilithgames/career · Shanghai, Chinese Mainland

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on lilithgames/career's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

11.9% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.9%7 days
  4. 18.6%14 days
  5. 35.6%30 days
  6. 45.1%60 days
This job: posted 179 days ago

The posting

1. 负责试玩广告全局创意及落地，对素材转化效果负责。 2. 主导试玩广告创意与玩法设计，结合游戏品类、区域差异，打造高转化、贴合本体的试玩内容。 3. 统筹项目全流程，协调内外部资源，把控内容质量与交付效率，搭建可复用模板提升规模化能力。 4. 通过数据追踪、A/B测试优化广告效果，降低CPI，提升投放转化质量。

1. 本科及以上学历，2年以上试玩广告相关经验，有试玩团队组建经验者优先。 2. 精通试玩广告创意与制作流程，能结合产品有高转化案例者优先。 3. 具备极强数据分析能力，能通过数据驱动策略优化。 4. 具备优秀跨部门协同、资源整合及沟通谈判能力，能高效推动项目落地。 5. 目标感强、抗压性佳。

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