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Open nowPosted 607 days ago

商务经理

lunsuokeji/index7 open roles

Where
Chengdu, Sichuan, Chinese Mainland
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Your applicationOpen now商务经理lunsuokeji/index · Chengdu, Sichuan, Chinese Mainland
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  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 57.8%60 days
This job: posted 607 days ago

The posting

1. KA业务拓展 - 主导制定KA客户开发策略及年度商务计划,深度挖掘行业头部客户需求,推动音视频素材资源及定制化解决方案的签约合作。 - 独立完成商务谈判全流程,包括需求分析、方案输出、合同条款拟定及签约闭环,对KA客户签约额及回款目标直接负责。 2. 客户关系管理 - 建立KA客户分层管理体系,定期进行客户需求调研与满意度分析,维护长期战略合作关系,提升客户续约率及附加值合作。 - 联动产品、运营部门优化KA客户服务流程,推动客户成功案例沉淀与行业影响力传播。 3. 团队管理与赋能 - 搭建并管理高效商务团队,制定绩效考核标准,通过培训、复盘等方式提升团队谈判能力与客户开拓效率。 - 统筹跨部门协作,确保商务目标与公司战略高度协同。 4. 市场洞察与策略优化 - 分析行业趋势、竞品动态及客户需求变化,定期输出市场策略报告,为产品迭代及商务模式创新提供决策依据。

1. 基础条件 - 统招本科及以上学历,市场营销、商务管理、传媒等相关专业优先。 - 5年以上商务拓展经验,其中3年以上互联网/数字内容领域KA客户管理经验,具备音视频、广告传媒行业资源者优先。 - 有0-1搭建商务团队或操盘千万级KA项目经验者优先。 2. 核心能力 - 商务敏锐度:熟悉KA客户开发全链路,具备优秀的商业谈判技巧与复杂合同处理能力。 - 资源整合力:擅长通过资源置换、联合运营等方式实现客户价值最大化。 - 团队领导力:能快速凝聚团队目标,以结果为导向驱动团队高效执行。 - 数据思维:能通过CRM系统分析客户和业务数据,制定精准营销策略。 3. 个人特质 - 目标感强,有一定的抗压力,适应阶段性出差。 - 长期主义者,对版权交易,内容创作行业有深刻理解与热情。 加分项: - 拥有广告代理公司、影视制作机构、媒体等领域的KA客户资源积累。 - 具备B端 SaaS产品或企业级服务销售经验。

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