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Open nowFirst seen 4 days ago

Gerente de Marca (Culinarios) - Caracas

Nestlé20 open roles

Where
Caracas, Distrito Capital, Venezuela
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Your applicationOpen nowGerente de Marca (Culinarios) - CaracasNestlé · Caracas, Distrito Capital, Venezuela
  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Nestlé's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. Nestlé postings stay open a median of 1 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 58.1%60 days
This job: first seen 4 days ago

Nestlé median: 1 days open

The posting

Descripción del puesto

En Nestlé nos encontramos en la búsqueda de un Gerente de Marca para trabajar en Oficina Central Caracas.

Esta posición estará a cargo de gestionar integralmente las marcas y productos asignados, desarrollando estrategias que permitan deleitar a los consumidores, construir valor de marca y asegurar resultados sostenibles del portafolio, mediante el entendimiento profundo del consumidor, la coordinación de planes de marketing y la colaboración con equipos multifuncionales.

¿Qué harás en esta posición?

• Identificar y desarrollar un profundo conocimiento del consumidor, asegurando la correcta aplicación de insights en las estrategias de marca.

• Diseñar y ejecutar planes de marketing alineados con la esencia de marca y los objetivos del negocio.

• Coordinar el desarrollo de experiencias de marca y comunicación junto a agencias y equipos internos.

• Gestionar la innovación y renovación del portafolio (Bigger, Bolder & Better), asegurando su correcta implementación.

• Trabajar de forma colaborativa con equipos de ventas, finanzas, supply y trade para garantizar experiencias de compra que deleiten al consumidor.

Requisitos

Para tener éxito en esta posición...

• Licenciado en Comunicación Social, Administración de Empresas, Ingeniería Industrial o carreras afines.

• Experiencia mínima de 2 a 3 años en mercadeo de consumo masivo, con foco en construcción de marca y comunicaciones.

• Experiencia en desarrollo e implementación de estrategias de marketing y ventas, así como participación en proyectos de innovación.

• Conocimiento en manejo de agencias de publicidad y coordinación de campañas de comunicación.

• Manejo de herramientas Office y nivel de inglés (deseable).

Beneficios

  • Presencia a nivel global, con marcas icónicas y productos emblemáticos que hacen la diferencia en las familias venezolanas.
  • Trabajar en un ambiente abierto a la colaboración, en el que surge un increíble espectro de experiencias, mientras se aprende de profesionales de diversas disciplinas.
  • Crecimiento y desarrollo a través de metas claras que impulsan tu desempeño, colaborando con colegas de diversas culturas y formas de pensar.
  • Un ambiente de trabajo basado en el respeto en donde podrás sentirte orgulloso de pertenecer al Nido.

Ser la fuerza que impulsa el bien.

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