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Specialist vsebinskega marketinga (m/ž)

SETCCE18 open roles

Where
Ljubljana, Slovenia
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Your applicationOpen nowSpecialist vsebinskega marketinga (m/ž)SETCCE · Ljubljana, Slovenia
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  5. 35.6%30 days
  6. 57.8%60 days
This job: first seen 3 days ago

The posting

Specialist vsebinskega marketinga (m/ž)

Priložnost za komunikatorja, ki razmišlja strateško, razume ciljne skupine, je hands-on v družbenih omrežjih in zna samostojno ustvarjati vsebine za prepoznavnost blagovne znamke in lead generation. Če si v fazi rasti in želiš več odgovornosti, je to prava vloga zate. Prevzameš vsebinski marketing za BetrSign v eni najhitreje rastočih panog digitalnega zaupanja v regiji.

Kdo smo?

Pridruži se ekipi, ki gradi prihodnost digitalnega zaupanja.

V SETCCE razvijamo BetrSign, oblačno storitev za e-podpis, ki ji zaupa več kot milijon uporabnikov v 17 državah. Pri nas nastane več kot 100 milijonov digitalnih podpisov letno brez papirja, brez stresa.

Stabilno rastemo in vlagamo v razvoj ekipe.

V marketingu pokrivamo blagovno znamko, digitalne kampanje, dogodke, merch, vizualne komunikacije, copywriting in sodelovanje z agencijami.

Tvoja naloga: prevzameš področje vsebinskega marketinga prvič kot samostojen fokus v ekipi. Imaš možnost postaviti standarde in sistem po najboljših praksah.

Kaj počneš?

Vsebine + marketing + socialna omrežja

  • Gradiš prisotnost blagovne znamke z vsebinami, ki jih razumejo ljudje in algoritmi.
  • Pišeš bloge, case studies, mailing vsebine in objave za družbena omrežja.
  • Ustvarjaš vsebine, ki pojasnjujejo teme, kot so e-podpis, digitalna identiteta, varnost in digitalizacija.
  • Načrtuješ objave, vodiš uredniški koledar, recikliraš uspešne vsebine in urejaš arhiv.
  • Sodeluješ pri digitalnih kampanjah z ekipo in agencijami.
  • Razmišljaš strateško: zakaj nekaj objaviti, komu je namenjeno in kakšen rezultat želimo.
  • Analiziraš in optimiziraš rezultate.

Digitalna produkcija

  • Kratki videi, foto utrinki iz dogodkov.
  • Preproste vizualne prilagoditve ali AI-vizuali.
  • Vse v skladu z našimi grafičnimi smernicami in v sodelovanju z oblikovalci.

Sodelovanje in koordinacija

  • Tesno sodeluješ s prodajo, produktno in razvojno ekipo ter marketingom.
  • Skrbiš za konsistentna sporočila za različne ciljne skupine.
  • Sodeluješ z vizualci in copywriterji pri izvedbi večjih vsebin.
  • Koordiniraš sodelovanje z brand ambasadorji.

Kaj nam je pomembno?

  • Zanima te tehnologija, e-podpisovanje in digitalno zaupanje.
  • Znaš prepoznati potrebe ciljnih skupin in dodano vrednost.
  • Razmišljaš urejeno, strateško in sistemsko.
  • Imaš izkušnje v PR-ju, komunikacijah ali vsebinskem (digitalnem) marketingu.
  • Razumeš digitalne kanale in logiko vsebinskih kampanj.
  • Znaš ujeti trenutek z besedo, fotko ali preprostim videom in objaviti.
  • Odlična slovenščina + dobra angleščina (hrvaščina = plus).

Kaj dobiš?

  • Prideš v sproščeno, profesionalno ekipo z jasnimi temelji komuniciranja.
  • Svobodo + odgovornost tvoje delo ima vpliv.
  • Vsebine, ki resnično pomagajo ljudem in podjetjem.
  • Veliko prostora za rast, razvoj in eksperimente.
  • Redna zaposlitev, goodie-ji in zdrav work-life balance.
  • Stabilno in propulzivno okolje, ki strmi k rasti

Prijavi se

Preizkusi BetrSign na www.betrsign.com. Veselimo se tvoje zgodbe in tvojega razmisleka, kako naprej z nami.

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