The posting
Position Summary
The Chief Commercial Officer (CCO) is a key member of the Teradyne Robotics Executive Leadership Team covering Universal Robots (UR) and Mobile Industrial Robots (MiR) and is responsible for developing and executing the company's global commercial strategy to accelerate sustainable growth, strengthen market leadership, and maximize customer value. The CCO has overall accountability for revenue generation, commercial performance, customer engagement, market expansion, and strategic partnerships. This role provides leadership across sales, marketing, business development, customer success, and commercial operations to ensure the organization delivers exceptional customer experience while achieving ambitious growth objectives.
Key Responsibilities
Strategic Leadership & Vision
Develop and communicate a compelling commercial vision that aligns with the company's long-term strategic objectives. Partner closely with the CEO and executive leadership team to identify emerging market opportunities, competitive threats, and growth initiatives that strengthen the organization's market position. Lead the development of commercial strategies that drive sustainable revenue growth, market expansion, and long-term value creation.
Champion innovation and transformation by leveraging market intelligence, customer insights, and digital technologies to enhance commercial effectiveness and competitive advantage. Establish a strong external presence by representing the company with key customers, partners, industry organizations, and stakeholders.
Commercial Strategy and Business Growth
Design and execute comprehensive go-to-market strategies that support revenue growth, profitability, and customer acquisition objectives. Identify new business opportunities, market segments, geographic expansion opportunities, and partnership models that contribute to long-term business success.
Drive accountability for achieving revenue, market share, and profitability targets while ensuring commercial investments deliver measurable returns. Utilize market trends, competitive analysis, and customer insights to inform strategic decision-making and investment priorities.
Sales and Market Leadership
Lead and develop high-performing sales organizations that consistently achieve or exceed business objectives. Establish clear commercial goals, sales methodologies, and performance standards while creating a culture of accountability, customer focus, and continuous improvement.
Work closely with marketing teams to align brand positioning, demand generation, customer engagement, and lead generation initiatives with commercial objectives. Ensure the organization has a deep understanding of customer needs, market dynamics, and buying behaviors to strengthen market leadership and long term customer relationship.
Build and maintain strong relationships with strategic customers, distributors, channel partners, and industry stakeholders to expand business opportunities and strengthen long-term partnerships.
Leadership and Talent Development
Build and lead a world-class commercial leadership team capable of delivering exceptional business results in a rapidly evolving market environment. Create an inclusive, high-performance culture that promotes collaboration, innovation, accountability, and continuous learning.
Develop future leaders through coaching, mentorship, succession planning, and talent development programs. Foster a culture of engagement and ownership while ensuring the organization has the capabilities required to achieve current and future business objectives.
Serve as a trusted advisor and strategic partner to executive leaders, influencing decisions that support enterprise-wide success and long-term organizational growth.
Qualifications and Experience
The successful candidate will possess extensive global senior leadership experience driving commercial growth within complex, global organizations. A proven track record of building high-performing commercial organizations, leading large-scale sales, and delivering measurable revenue growth is essential.
The candidate should demonstrate strong business and financial acumen, strategic thinking, executive presence, and exceptional relationship-building capabilities. Experience leading organizational transformation, developing market expansion strategies, and navigating dynamic competitive environments is highly desirable.
- Experience in robotics, Cobots, AMRs or adjacent industrial automation markets
- 15+ years in technology-driven B2B businesses; 5+years as CCO/ VP of Global Sales, or equivalent with cross-functional scope and business accountability
- Leading large global sales forces across Americas, EMEA and Asia.
- Strong technical foundation - credible engagement with engineering on embedded systems, and industrial
- Track record of end-to-end product line or BU ownership, from strategy through commercial success, with experience being measured by P&L outcomes
- Bachelor's in EE, ME, Robotics, Software Engineering, or related field; MBA strongly preferred
Success Measures
Success in this role will be measured through sustained revenue growth, improved market share, increased profitability, customer retention and satisfaction, development of strategic partnerships, commercial productivity, and the strength of the commercial leadership pipeline. Additionally, the CCO will be expected to build a culture of customer focus, innovation, accountability, and high performance that contributes to the company's long-term success.



