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Open nowPosted 514 days ago

新媒体运营(微信)

voolgacn/index17 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now新媒体运营(微信)voolgacn/index · Shanghai, Chinese Mainland
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12.1% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: posted 514 days ago

The posting

岗位职责: 1.独立负责企业官方公众号的日常运营,包括内容策划、选题执行、文案撰写、粉丝互动、公众号排版; 2. 独立负责企业官方视频号的运营,包括视频选题策划、脚本撰写、基础的拍摄与剪辑; 3. 撰写品牌营销文案、线上线下活动宣传文案、产品推广文案、新闻稿等,精准传递品牌调性,与部门同事共同合作完成新品上市宣传、品牌大事件传播、线上线下活动传播等项目; 4. 根据用户数据及行业热点,制定内容优化策略,提升账号曝光、粉丝增长及用户粘性; 5. 把控账号的视觉风格与内容调性,与设计师合作输出符合品牌定位的高质量图文及视频内容; 6. 定期分析竞品动态,提出差异化运营方案。

任职要求: - 本科及以上学历,新闻传播、市场营销、广告学、汉语言文学等相关专业优先; - 2年以上新媒体运营经验,熟悉主流新媒体平台规则(公众号/视频号为必须); - 熟练使用公众号排版工具、AI,可运用PS等设计软件完成基础的图片设计;可独立完成简单的图片视频拍摄及剪辑(需提供作品集) - 文字功底优秀,审美优秀,且对女性社会议题敏感; - 有新媒体项目经验加分

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