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Open nowPosted 2 days ago

新媒体运营(女性向游戏)-R&D11

herogames/referral100 open roles

Where
Guangzhou, Guangdong, Chinese Mainland
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Your applicationOpen now新媒体运营(女性向游戏)-R&D11herogames/referral · Guangzhou, Guangdong, Chinese Mainland
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  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on herogames/referral's own form.

The reply lands in your private mailbox

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The clock on this job

Early applications get read.

11.8% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.8%7 days
  4. 18.6%14 days
  5. 35.6%30 days
  6. 45.1%60 days
This job: posted 2 days ago

The posting

1.负责游戏官方自媒体账号的运营与内容规划,结合小红书、B站、微博、抖音、微信等平台特点,制定内容策略,提升产品关注度与用户影响力; 2.围绕产品特色及女性向用户喜好,策划角色、剧情、美术等相关内容,探索具有创意和传播力的图文、视频及互动形式; 3.参与产品前期内容生态建设,配合研发及发行节奏推进预约、测试及上线等阶段的内容宣发,持续维护官方账号调性,对传播效果、舆情稳定性负责; 4.关注女性向游戏市场动态、平台热点及用户反馈,通过数据分析优化内容策略,提升用户互动与账号运营效果。

1.具备3年以上新媒体、内容或游戏运营相关经验,有女性向、内容型游戏经验者优先; 2.熟悉小红书、B站、微博、抖音、微信等平台生态、审核标准、用户偏好,具备良好的文案能力、审美及内容策划能力,能独立负责内容的策划、撰写、监修、发布、效果复盘全流程; 3.对女性向游戏及用户文化有较深入的理解,对角色塑造、剧情内容、情感体验及圈层热点有较强的敏感度; 4.具备良好的执行力与沟通协作能力,有游戏官方账号从0到1运营经验或优秀内容案例者优先。

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