The posting
Job Description – Brand Specialist at ThurayaBiz
Job Summary
The Brand Specialist at ThurayaBiz plays a key role in supporting the development, management, and implementation of brand strategies that strengthen the organization’s and clients’ brand presence. Reporting to the relevant Brand/Creative Lead, this position involves coordinating brand activities, maintaining brand consistency, and developing solutions that enhance brand recognition and engagement.
Key Responsibilities and Roles:
1) Brand Strategy & Development:
- Support the development and implementation of brand strategies and initiatives.
- Translate brand strategies into practical creative and communication solutions.
- Conduct market and competitor research to identify branding opportunities.
- Support the development and evolution of brand positioning and identity.
2) Brand Identity & Guidelines
- Ensure consistency with approved brand guidelines across all communication touchpoints.
- Support the development and maintenance of brand assets, templates, and guidelines.
- Review creative materials to ensure alignment with brand standards.
- Provide recommendations to strengthen brand consistency and recognition.
3) Collaboration and Project Support
- Work closely with creative, marketing, communication, and project management teams.
- Coordinate with internal teams and clients to understand brand requirements.
- Participate in brainstorming sessions and contribute strategic and creative ideas.
- Support the delivery of branding projects within agreed timelines.
4) Brand Monitoring & Quality Assurance
- Monitor brand implementation across different platforms and materials.
- Review brand-related content and materials for accuracy and consistency.
- Track relevant market and brand trends and provide recommendations.
- Maintain organized brand assets and documentation.
5) Innovation & Continuous Learning
- Stay updated with branding, marketing, communication, and consumer trends.
- Identify opportunities to improve brand engagement and visibility.
- Propose innovative branding solutions based on market and audience insights.
- Participate in training and professional development.
Qualifications
- Bachelor’s degree in Marketing, Branding, Communications, Business Administration, or related field.
- Relevant certifications in branding, marketing, or communications.
- 2–4 years of experience in branding, marketing, communications, or related roles.
- Proven experience supporting brand development and implementation.
Skills & Competencies (Nice to Have)
- Strong understanding of branding principles and brand strategy.
- Knowledge of marketing, consumer behavior, and market research.
- Strong presentation, communication, and storytelling skills.
- Ability to interpret and apply brand guidelines.
- Creative and strategic thinking with strong attention to detail.
- Strong organizational and project coordination skills.
- Effective communication, teamwork, adaptability, and customer focus.
Customer Relationship
Personal Evolution
Autonomy
Administrative Work
Technical Expertise
What's great in the job?
- Great team of smart people, in a friendly and open culture
- No dumb managers, no stupid tools to use, no rigid working hours
- No waste of time in enterprise processes, real responsibilities and autonomy
- Expand your knowledge of various business industries
- Create content that will help our users on a daily basis
- Real responsibilities and challenges in a fast evolving company



