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Open nowPosted 146 days ago

Analista Trade Marketing Sênior (Canais)

peopleconsulting14 open roles

Where
Ribeirão Preto, SP, BR
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On site
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Your applicationOpen nowAnalista Trade Marketing Sênior (Canais)peopleconsulting · Ribeirão Preto, SP, BR
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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. peopleconsulting postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.7%14 days
  5. 35.6%30 days
  6. 58.0%60 days
This job: posted 146 days ago

peopleconsulting median: 2 days open

The posting

- Atuar como elo estratégico entre Marketing e Comercial, garantindo a execução das estratégias de marca no canal, por meio de análises, planejamento e implementação de iniciativas que acelerem sell out, ampliem presença e fortaleçam a experiência do shopper no ponto de venda.

Principais Responsabilidades:

- Leitura e interpretação de sell in, sell out, estoque, ruptura, cobertura, margens e participação - Construção de planos comerciais por cliente/ canal - Acompanhamento de planos trimestrais e calendário promocional - Entendimento de clusters e regionalização - Controle de verbas de trade e acompanhamento de ROI - Lançamento, conciliação e auditoria de investimentos - Auditorias e contato com equipe de merchandisers - Explicar análises e planos para comercial, marketing e diretoria com linguagem assertiva. - Gerenciamento eficiente de múltiplos projetos e prazos. - Antecipar riscos, propor soluções e buscar melhoria contínua. - Conectar dados, shopper, canal e execução para tomada de decisão. - Facilidade em conectar times e construir parcerias com comercial, logística, marketing e fornecedores. - Ajustar estratégias conforme mudanças de canal, cliente ou contexto. - Apoiar o comercial e conduzir discussões com argumentos embasados em dados.

44h/semanais. O horário de trabalho é de segunda a quinta-feira, das 08h às 18h; sexta das 8h00 às 17h00

Obrigatório:

- Superior Completo;

- Habilidade em Pacote Office (Excel) / Diferencial Google Planilhas - Experiência em Trade Marketing, com análise de sell in, sell out, estoque, ruptura, margens e share. - Vivência com Nielsen, Scanntech, E-com Data ou ferramentas similares. - Construção e acompanhamento de planos comerciais por canal/ cliente e calendário promocional. - Gestão de verbas de trade, controle de investimentos e acompanhamento de ROI. - Atuação com planogramas, share de gôndola, materiais de PDV e auditorias de execução.

Essa vaga é para você se tiver...

- Capacidade de comunicar análises e estratégias de forma clara e orientada a dados.

- Perfil organizado, estratégico, com habilidade para gerenciar múltiplos projetos, antecipar riscos e ajustar estratégias.

- Atuação alinhada às diretrizes de Qualidade, Segurança, ESG e Código de Conduta

- Excelente comunicação e relacionamento com a área comercial e clientes

- Foco no resultado, criatividade para solucionar problemas e proatividade.

- Vale Alimentação: R$688,00 (com desconto de 10% na folha de pagamento) - Refeitório no local: Desconto simbólico de R$11,02/mês, com acesso diário às refeições - Convênio Médico: Unimed - Convênio Odontológico: Unimed - Seguro de Vida - Previdência Privada - PLR (Participação nos Lucros e Resultados) - Estacionamento exclusivo para carros e motos dos colaboradores

- Vale Transporte

- Wellhub - Zenklub

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