The posting
Position: Amazon & Walmart Ads Manager
Number of hours: TBA Schedule: TBA
Key Responsibilities
- Create, manage, and optimize Amazon Sponsored Ads and Walmart Ads campaigns to improve visibility, conversions, and revenue.
- Utilize Xnurta for campaign management, automation, optimization, and performance monitoring.
- Conduct keyword research, competitor analysis, and market research to identify growth opportunities.
- Develop and implement PPC strategies aligned with sales objectives and profitability goals.
- Monitor campaign performance metrics including ACOS, ROAS, CTR, CPC, conversion rates, and sales performance.
- Analyze advertising data and provide actionable insights and recommendations.
- Perform ongoing campaign optimization through keyword adjustments, bid management, budget allocation, and targeting improvements.
- Manage advertising budgets effectively to maximize campaign efficiency and profitability.
- Identify underperforming campaigns and implement corrective strategies.
- Support product launches and promotional campaigns through effective advertising plans.
- Prepare regular performance reports with insights and areas for improvement.
- Stay updated with Amazon and Walmart advertising trends, algorithm changes, and marketplace best practices.
- Collaborate with marketing, sales, and operations teams to align advertising efforts with overall business goals.
Qualifications
- Proven experience managing Amazon Ads and Walmart Ads campaigns.
- Strong proficiency with the Xnurta tool and experience using advertising automation platforms.
- Hands-on experience with Amazon PPC, Walmart Connect Ads, keyword targeting, and campaign optimization.
- Strong understanding of marketplace advertising metrics such as ACOS, ROAS, CTR, CPC, and conversion rate.
- Experience with keyword research, bid optimization, and competitor analysis.
- Ability to analyze data and translate insights into effective advertising strategies.
- Detail-oriented with strong analytical and problem-solving skills.
- Excellent organizational and time-management skills with the ability to manage multiple campaigns simultaneously.
- Strong communication skills and ability to work independently.
- Experience in eCommerce, marketplace management, or digital marketing is highly preferred.
- Must be willing to work during holidays when needed.



