The posting
Position: LinkedIn Marketing Content Manager
Number of hours: 20 hours per week Schedule: TBA
Role Overview
The LinkedIn Marketing Content Manager will be responsible for developing and executing a LinkedIn content strategy. The primary goal is to grow the company's presence and build trust that strengthens Kingston & Hamilton’s positioning and generates new leads. You will work closely with leadership to craft content that communicates authority, premium positioning, and industry insights.
Key Responsibilities
- Develop and manage a LinkedIn content strategy aligned with the client’s brand positioning and business goals.
- Plan, create, and publish high-quality thought leadership content, including posts, articles, and multimedia.
- Summarize industry insights into clear, engaging, and structured content.
- Manage the LinkedIn Company Page and ensure consistent branding across all touchpoints.
- Track and analyze content performance, providing reports and recommendations for optimization.
- Research industry trends, competitors, and LinkedIn best practices to continuously elevate our presence.
- Support campaigns, announcements, and events with tailored LinkedIn strategies.
Requirements
- Experience in LinkedIn marketing, B2B content or digital communications, preferably in hospitality, real estate or investment sectors.
- Experience with GPT or other AI
- Strong content writing and editing skills, with the ability to distill complex topics into professional, authoritative posts.
- Understanding of LinkedIn algorithms, engagement tactics, and analytics tools.
- Experience with executive branding and building personal profiles for leadership is a strong plus.
- Analytical mindset with the ability to measure success through KPIs.
- Fluent in English
- Self-driven, structured, and able to operate in a premium, client-facing environment.



