The posting
Position: Marketing Manager
Number of hours: 20 hours/week
Schedule: Eastern Time - US & Canada
Tasks required:
- Evaluate and optimize marketing strategies
- Analyze market trends and preparing forecasts
- Generate new business leads
- Conduct market research to decide the optimal advertising approach
- Increase brand awareness and market share
- Coordinate marketing strategies with the client
- Oversee branding, advertising, and promotional campaigns
- Ensure that the companys image and message are consistent across all marketing endeavors
- Prepare and present quarterly and annual reports to the client
- Promote the brand using advertisements on platforms such as social media, search engines, and the company website
- Maintain the company website to make sure that visible information is up-to-date
- Keep informed of marketing strategies and trends
- Other ad hoc tasks to help the team
Requirements:
- Proven work experience as a Marketing Manager is required
- Solid knowledge of marketing techniques and principles
- Excellent grasp of online marketing strategies and techniques using various platforms (e.g Social Media, Website, Search Engines)
- Good understanding of market research techniques, statistical and data analysis methods
- Knowledge of MS Office and marketing applications (e.g. SquareSpace, Wix, Shopify)
- Thorough understanding of social media and web analytics
- Excellent organizational and multitasking skills
- Outstanding communication and interpersonal abilities
- Self-disciplined and organized; able to consistently perform with limited supervision



