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Open nowFirst seen 5 days ago

Senior Paid Ads Specialist (MM - 09222026 - PTSPAS)

Rippedboxstation421 open roles

Where
Metro Manila, Philippines, Remote
Work mode
Remote
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Your applicationOpen nowSenior Paid Ads Specialist (MM - 09222026 - PTSPAS)Rippedboxstation · Metro Manila, Philippines, Remote
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  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Rippedboxstation's own form.

The reply lands in your private mailbox

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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 58.1%60 days
This job: first seen 5 days ago

The posting

Position: Senior Paid Ads Specialist

Number of hours: 20 hours/Week Schedule: Australian Time Zone

Key Responsibilities

  • Develop, manage, and optimize paid advertising campaigns across platforms such as Meta Ads, Google Ads, TikTok Ads, and other digital channels.
  • Create and execute data-driven paid media strategies aligned with business and revenue goals.
  • Manage campaign budgets, bidding strategies, audience targeting, and ad placements to maximize ROI.
  • Monitor and analyze campaign performance, ROAS, CPA, CTR, CPC, conversion rates, and other key metrics.
  • Conduct A/B testing of ad creatives, copy, audiences, landing pages, and campaign strategies.
  • Identify opportunities to scale high-performing campaigns while reducing inefficient ad spend.
  • Collaborate with creative, content, e-commerce, and marketing teams to develop high-converting ads.
  • Conduct audience research, competitor analysis, and market research to improve campaign performance.
  • Prepare performance reports, insights, and recommendations for continuous improvement.
  • Stay updated on advertising platform changes, digital marketing trends, and industry best practices.
  • Troubleshoot tracking, attribution, pixel, conversion API, and campaign-related issues when needed.
  • Provide strategic guidance and mentorship to junior paid ads specialists.

Qualifications

  • 3+ years of hands-on experience managing paid advertising campaigns.
  • Strong expertise in Meta Ads and Google Ads; experience with TikTok Ads and other platforms is an advantage.
  • Proven experience in performance marketing, paid media, and campaign optimization.
  • Strong understanding of ROAS, CPA, CPC, CTR, CPM, conversion rates, and other advertising KPIs.
  • Experience managing significant advertising budgets and optimizing campaigns for profitability and growth.
  • Strong knowledge of audience targeting, retargeting, lookalike audiences, and funnel strategies.
  • Experience with Google Analytics, Meta Pixel, Conversion API, Google Tag Manager, or similar tracking tools.
  • Strong analytical and data-driven decision-making skills.
  • Excellent problem-solving and strategic thinking skills.
  • Strong communication and collaboration skills.
  • Ability to work independently, manage multiple campaigns, and meet deadlines.
  • Experience in e-commerce, lead generation, or direct-response marketing is highly preferred.
  • Experience leading or mentoring a paid media team is an advantage.
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