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Open nowPosted 163 days ago

用户运营资深专员（银行存款、转账及货币兑换）

zaglobal/24601217 open roles

Where
Shenzhen, Guangdong, Chinese Mainland
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Your applicationOpen now用户运营资深专员（银行存款、转账及货币兑换）zaglobal/246012 · Shenzhen, Guangdong, Chinese Mainland

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on zaglobal/246012's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

12.1% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: posted 163 days ago

The posting

1. 业务增长与活动策划： • 围绕外汇、汇款、存款等核心产品，策划并落地 C 端营销活动 • 负责活动全生命周期管理，包括规则设计、成本测算、页面交互跟进、上线推广及效果复盘。 2. 用户触达与转化优化： • 负责 App 内外触达渠道（Push、站内信、EDM、短信）的文案撰写与推送策略制定。 • 持续进行 A/B 测试，优化文案点击率与转化率，提升用户对金融产品的认知与购买意愿。 3. 数据分析与漏斗监控： • 监控日常业务核心数据，分析用户交易漏斗，识别转化流失节点。 • 熟练使用数据分析工具，通过数据洞察反哺运营策略与产品体验优化。 4. 跨部门协同与合规把控： • 与产品经理、研发、UI/UX 团队紧密合作，推动运营活动的执行落地。 • 与法务及合规部门沟通，确保所有营销物料、活动规则及奖励机制符合监管要求。

  • 经验要求：本科及以上学历，3 年以上银行、金融科技（Fintech）或第三方支付行业的 C 端用户运营、活动运营或增长运营经验。
  • 业务认知：熟悉零售银行产品业务，例如外汇（FX）、汇款或存款理财业务。
  • 专业技能：具备极强的活动策划与执行能力。有较优秀的文案功底，能撰写吸引用户的营销文案。
  • 软性素质：强烈的目标导向（Result-oriented），具备出色的跨部门沟通协调能力和抗压能力。
  • 有香港或海外数字银行、跨境汇款平台运营经验者优先。
  • 熟悉海外监管环境及金融产品营销合规边界者优先。
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