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Open nowPosted 43 days ago

本地化运营(研二merge)

boke/index476 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now本地化运营(研二merge)boke/index · Shanghai, Chinese Mainland
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The clock on this job

Early applications get read.

11.8% of postings close within 7 days. Measured by our own scanner across the market. boke/index postings stay open a median of 1 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.8%7 days
  4. 18.6%14 days
  5. 35.6%30 days
  6. 45.1%60 days
This job: posted 43 days ago

boke/index median: 1 days open

The posting

岗位职责: 1、区域市场及用户洞察:负责重点海外国家/地区的市场及用户研究,持续关注当地用户习惯、文化偏好、游戏趋势、节日热点、付费习惯等信息,为产品及运营策略提供区域视角; 2、本地化运营规划:根据产品整体运营规划,结合当地节日、文化热点及用户偏好,策划本地化活动、版本包装及用户触达内容,协同活动、版本等团队推动方案落地,并持续跟踪运营效果; 3、用户及社区反馈:持续关注重点区域玩家反馈、客服问题、应用商店评论及社区舆情,归纳不同区域用户的核心诉求和体验问题,并推动相关问题进入产品及运营优化流程; 4、竞品及市场跟踪:持续关注重点市场的休闲游戏及核心竞品,跟踪其版本、活动、商业化、社区运营及市场热点,沉淀区域市场及竞品信息,为运营策略提供参考; 5、区域运营效果复盘:结合用户数据、运营数据及玩家反馈,分析不同国家/地区的运营表现,评估本地化策略效果,持续优化区域运营方案并沉淀经验。

任职资格: 1、本科及以上学历,3-5年海外游戏运营相关经验,有休闲游戏、模拟经营、女性向、Merge等长线运营产品经验优先; 2、熟悉海外游戏市场,对欧美等重点市场的用户特点、文化习惯、节日节点及游戏市场有较好的理解,有独立负责某一海外区域运营经验优先; 3、具备较强的游戏产品理解和运营能力,能够结合区域用户特点,对活动、版本、用户触达及商业化内容提出本地化运营建议; 4、具备较强的用户及市场敏感度,能够从玩家反馈、社区舆情、竞品及市场变化中主动发现问题和运营机会; 5、具备基础的数据分析能力,能够结合活跃、留存、付费、活动参与等数据判断不同区域用户表现及运营策略效果。

我们秉承“BE WILD. BE FREE.”的品牌主张,坚持始终创业、简单务实、开放包容、勇于担当的文化理念。在这里—— 【态度】我们讲求自驱,不设边界,没有人能定义你的舞台和天花板; 【氛围】内部真·扁平,新人的意见、不同的观点都有可能成为波克前行的关键; 【成长】入职即有指导人和成长伙伴双cover,内部分享+外聘大神助你突破自我; 【生活】一日三餐下午茶,房补公寓任你选,节日社团境外游...让游戏不只是工作,更是你的生活!

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