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Open nowPosted 61 days ago

内容营销与产品传播【Vidu S 】

shengshu/index98 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now内容营销与产品传播【Vidu S 】shengshu/index · Beijing, Chinese Mainland
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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. shengshu/index postings stay open a median of 1 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 58.1%60 days
This job: posted 61 days ago

shengshu/index median: 1 days open

The posting

1、内容矩阵运营 负责 Vidu S 国内外官方内容矩阵运营,包括 微信公众号、视频号、小红书、B站、X、YouTube、LinkedIn 等平台。 1)围绕模型能力、Demo Case、技术解读、产品更新和行业热点,建立稳定的内容栏目与发布机制; 2)每月策划并产出核心内容,针对不同平台制定差异化选题、形式和分发策略; 3)持续跟踪阅读/播放、互动率、涨粉、官网访问和产品体验数据,按月复盘并优化内容方向。 2、模型发布与产品宣推 负责 Vidu S 系列模型及重点产品能力的发布与传播策划。 1)基于模型定位、技术能力、目标用户和核心场景,提炼核心传播命题、Message 和内容主线; 2)独立完成产品发布文案、技术解读、案例包装、视频脚本及社交媒体内容; 3)每次重点发布形成 1 套完整 Launch Plan + 3–5 个核心 Demo / Hero Case; 4)持续跟踪 Runway、HeyGen、可灵、Sora 等产品动态,每月输出竞品及内容趋势分析,转化为选题和传播策略。 3、Campaign 与活动运营 围绕模型发布、行业热点和重点场景,策划并落地线上 Campaign、创意挑战赛、用户共创及品牌活动。 1)每季度策划并推动 1–2 个重点 Campaign / 主题活动; 2)负责活动主题、玩法、内容节奏、传播物料及渠道策略,协同产品、算法、设计等团队完成落地; 3)对活动参与、UGC 产出、内容曝光、产品访问及新增用户负责,并完成复盘和方法沉淀。

1、本科及以上学历,3 年以上 AI / 科技产品内容运营、产品营销、新媒体运营或 Campaign 相关经验;有 AI 视频、数字人、创作工具经验优先; 2、具备优秀的内容判断、选题策划和文字表达能力,能够独立完成产品发布、深度内容、视频脚本及 Campaign 创意; 3、熟悉微信、小红书、B站等国内平台及 X、YouTube、LinkedIn 等海外平台,理解不同平台的内容机制和用户特点; 4、对 AI、大模型、视频生成、实时交互有较强理解,能够快速理解产品和技术,并转化为清晰、有传播力的内容; 5、具备较强的数据意识和项目统筹能力,能够基于曝光、互动、涨粉、访问及转化数据持续优化运营策略; 6、英语可作为工作语言,能够持续跟踪海外 AI 产品、行业和社区动态。 加分项 1、深度使用或研究过 Runway、HeyGen、可灵、Veo、Sora、Character.AI 等 AI 产品; 2、有 AI 模型发布、创作者产品或消费级 AI 产品 GTM 经验; 3、操盘过具有行业影响力或社交传播度的 AI Demo / Hero Case / Campaign; 4、有从 0 到 1 搭建国内外社交媒体内容矩阵的经验。

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